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SwedenCLUBTAN’s history
Shining bright
The Sun is the Earth’s star. The energy emitted by the Sun is the cause of life on Earth, and of our existence, in general.
The miracle of life
We do not think much about it, but life on Earth happens due to a miracle of great dimensions. We know little about the space, but we do know that it is big, dark and very cold.
The sun is Earth’s battery
The Earth is our solar system’s miracle. Thanks to the Moon, the Earth remained stabilized in its position for many years, which allowed life to slowly flourish.
Due to our distance from the Sun, sunlight can fill us up with energy and water can flow. The Sun is simply the basis for all life on our planet.
The first center
Peter Laursen did not think about any of it, when he decided to start a tanning salon on Noerregade in Grenaa in 1995. But he had made the observation that people were happier when they had a healthy tan. It seemed that there was a direct link between mood and suntan. He was right.
For most creatures, light creates activity and virility, while darkness contributes to inactivity and passiveness. For years, the health system utilized this knowledge, and today both physical and mental disorders are being treated with light therapy.
Towards a chain
As the number of Sun centers in Grenaa grew, the expansion made it evident that Peter’s idea was groundbreaking .
Instead of making tanning salons fit the premises, he developed systems and guidelines ensuring that premises live up to the high standard and fit his vision of tanning salons.
With the demand for aesthetics and hygiene growing, his centers soon acquired the reputation as the most attractive. Suddenly inquiries from business people, who wanted to be a part of the concept, started flooding in from all over the country, and soon after the first franchises were opened.
Shades and lotions
CLUBTAN was the first in Denmark to develop and launch a skin type scanner. Each day it helps clients to tan gently, but efficiently. Application of tan optimizing cream is also offered. Before a tanning session you can choose to apply tan accelerator, which allows skin to produce more pigment, and makes every minute in the sun count.
After a TANNING SESSION an Aloe Vera-based cream is offered free of charge. It provides deep hydration and a tan with a smoother effect and longer lasting glow. Peter has been responsible for the development of these creams, which at times has turned him into the most smeared man in Denmark.
Self service with supervision
Application of strict control over design, hygiene and lamp replacement explains how CLUBTAN gathered large and loyal clientele. The ambition today is to continue to develop ideas and products, which can preserve and increase CLUBTAN’s innovative and aesthetic edge.
One of such innovations is the AIRSHOWER system. It is a cooling air column, which is installed in all tanning cabins. It provides cooling after a tanning session.
2007 marked a new era for CLUBTAN with the opening of center no. 100 in Esbjerg. Today, the number of CLUBTAN Sun & Wellness studios continues to grow across Europe.
